What happens when people try to “dodge” a question they would rather not answer by answering a different question?
…Listeners viewed successful question-dodgers as positively as speakers who actually answered the question they are asked…. More troublingly, listeners preferred speakers who answered the wrong question well over those who answered the right question poorly.
When people try to dodge a question
Source: Conversational Blindness: Answering the Wrong Question the Right Way, October 15, 2008